Discuss the importance of cross media convergence and synergy in production, distribution and marketing (Re-write)

Improved Introduction

Improved Introductions

Editing of OCR G322 Dr Who (Gender)

Editing of Dr Who (June 2009) clip - Representation of Gender

First of all, a point of view shot has been used in this extract. The cinematographer puts the camera in the same place as Freema Agyeman (known as Martha Jones in the Dr Who series). This is to get the audience look at what Martha Jones is looking at which in this case, she is looking at her family who got arrested by the antagonist. The representation of gender is used through Martha Jones who is approaching the antagonist confidently. Stereotypically, the women has to be scared and worried about their family but in this extract, it is juxtaposition. Martha Jones looks confident and brave enough to defeat the antagonist who has the control of her family.

Furthermore, when the antagonist starts to command Martha Jones, the pace of the action scene is increasing. This is to symbolize that an action is going to begin and also, get the audiences to stay focused on what's going to happen next. The representation of gender is used through the antagonist commanding Martha Jones to sit on her knee. This signifies that men are represented as dominant and the leader whereas, the women are represented as weak and supportive. Linking back to the extract, Martha Jones is being supportive by listening to the antagonist's commands in order to rescue her family from danger.

In addition, editing is used in this extract to make the audiences be interested to watch more. During the extract, flashbacks have been used to interject the scene that takes the audiences back in time from the current point in the extract. In the flashback, Martha Jones meets an innocent woman who helped her get to where The Doctor and her family are. She also mentioned about the gun that the antagonist wants. The representation of gender is used through Martha Jones where she is being brave enough to tell the whole story when she was with the woman who brought her to where her family and the Doctor are. Stereotypically, the women won't be brave in front of the men however, inn this extract, it is juxtaposition which means that the opposite is happening. This is used to make the audiences think that the women and the men are equal in each and every way.

Throughout the extract, cut has been used constantly to let the audiences know what is going to be happening each second. At the start of the extract, the duration of the cuts are long however, when the dialogue and the action begins, the duration and the pace of the cuts increases which symbolizes that this moment, the audiences should not be missing it as it is the key scene within the extract. The representation of gender is used to show how the women and the men are in an action film than in reality. The audiences constantly see cuts between Martha Jones and the antagonist as they are both the key characters in the extract.

R-write of the Independent Research - Film Studies

Film Study Exam Re-write

Camera angles, shots, movement and positions

Camera angles, shots, movement and positions from 07schoh

Revision of micro features: Cinematography

Revision of micro features: Cinematography from Belinda Raji

Storyboard (Downtown Abbey)

Storyboard (Downtown Abbey)

Media Dictionary

 

Film Timeline: Mrs Brown's Boys D'Movie

Film Timeline: Teenage Mutant Ninja Turtles

Nickelodeon Movies and BBC Films

My two production companies I will be talking about are Nickelodeon Movies and BBC Films. First of all, Nickelodeon produced the film American film Teenage Mutant Ninja Turtles. Furthermore, BBC Films produced the British film Mrs Brown's Boys D'Movie. Also, I will be comparing the production, distribution such as marketing, synergy and media convergence and the exhibition of a low budget British film with the high budget America film.

Film Research - Mrs. Brown's Boys D'Movie

Mrs. Brown's Boys D'Movie (2014 film)
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Directed by: Ben Kellett
Produced by: Stephen McCrum
                      Brendan O'Carroll
Written by: Brendan O'Carroll
Release date: 27 June 2014
Based on: Mrs. Brown's Boys (by Brendan O'Carroll)
Starring: Brendan O'Carroll
               Eilish O'Carroll
               Nick Nevern
               Paddy Houlihan
               Fiona O'Carroll
               Jennifer Gibney
               Sorcha Cusack
               Keith Duffy
               Danny O'Carroll
               Amanda Woods
               Chris Patrick-Simpson
               Robert Bathurst
               Dermot Crowley
               Gary Hollywood
               Keith Cashin
Music by: Andy O'Callagham
Cinematography by: Martin Hawkins
Production company by: That's Nice Films
                                         Penalty Kick Films
                                         BocFlix
                                         BBC Films
Distributed by: Universal Pictures
Country: Ireland
               United Kingdom
Budget: £3.6 million
Box Office: £18.8 million


Mrs. Brown's Boys D'Movie Threatrical release poster.

BBC Films (Production company).

Universal Production (Distributor)




Synergy and Media Convergence (Including the Case Studies)