Monday, 15 December 2014

China’s Hunger Games: Mockingjay Part 1 release delay ‘no cause for panic’

http://www.theguardian.com/film/2014/nov/28/china-hunger-games-mockingjay-part-1-release-delay

Steve McQueen to be honoured at European Film Awards

http://www.theguardian.com/culture/2014/dec/12/steve-mcqueen-director-12-years-a-slave-european-film-awards-achievement-world-cinema

Media Convergence

It is the idea that because of the progress of technology various different types of media (e.g. Computer, Television, Radio and Newspaper) are combining into a single media.

Synergy

Synergy is the promotion and sale of a product within films. For example, soundtracks, phones and laptops etc.

There are many advantages to using synergy in films. It can increase the profit made on the film, it enhances the companies image and it can also influence public opinion.

However, there are problems with synergy as well, such as the vast amount of jobs that are lost because of it, with over 19.5k losing their jobs at Sony.

Vertical Intergration

This is when the production company has the ownership of the means of production, distribution and exhibition of the ilm by the same company, because of this, they receive all of the profit.

Horizental Intergration

This is where a prodution company expands into other areas of one industry. This means that the company can develop in a particular area of production or they can buy out another company that deals with these areas.